Agenda2022-02-28T14:30:46-05:00

The Furniture Today Bedding Conference : Cultivating Consumers

The success of sleep retailers and brands lies in the rapport built with their customers over time. Building and cultivating those relationships through meaningful marketing, conversations, merchandising and connections will create lifelong customers. Join us at the 2022 Bedding Conference: Cultivating Consumers as we delve into ways to grow bedding consumers into more than one-time buyers.

1609, 2020

Keynote: Scott Deming: The Ultimate Customer Service Experience

2022-03-05T17:22:03-05:00Time: 8:30 a.m. EST|

We have all heard the common tilt toward customer service-based communications, but companies rarely align their teams to meet consumers’ expectations. Creating the ultimate customer experience involves serving as a loyal evangelist to your brand, and the products and services that support the organization.

Sponsored by King Koil

503, 2022

Breakfast: Day Two

2022-03-05T17:29:04-05:00Time: 7:15 a.m. EST|

Breakfast

Join us for breakfast!

503, 2022

Welcome: Welcome and Day 2 Kick-off

2022-03-05T17:30:56-05:00Time: 8:15 a.m. EST|

Liz Irwin, Publisher Furniture Today; Bill McLoughlin, Editor-in-Chief Furniture Today and Sheila Long O’Mara, Executive Editor Furniture Today welcomes attendees to the second day of the 2022 Bedding Conference. 

503, 2022

Break: Day Two Morning Networking Session

2022-03-05T17:33:09-05:00Time: 9:30 a.m. EST|

Break

Networking Break: Please visit our sponsor booths at this time

503, 2022

Break: Day Two Afternoon Networking Session

2022-03-05T17:33:57-05:00Time: 2:15 p.m. EST|

Break

Networking Break: Please visit our sponsor booths at this time

503, 2022

Speaker: The Consumer Journey for Sleep Purchases

2022-03-05T17:36:36-05:00Time: 10:00 a.m. EST|

 

As retail stores shuttered during the pandemic, consumers turned to online stores for mattresses and other home furnishings. How has the journey to buy changed and what does that mean moving forward?

503, 2022

Panel: Retailers share real-world experience with consumer shopping Habits

2022-03-05T17:37:25-05:00Time: 10:45 a.m. EST|

Discussion with TSI and four retailers regarding today’s interactions with mattress consumers, how they shop and the knowledge they bring into the store before they make the purchase.

503, 2022

Lunch: Day Two

2022-03-05T17:38:55-05:00Time: 11:45 a.m. EST|

Join us for lunch!

503, 2022

Highlights: Golf Scramble

2022-03-05T17:46:24-05:00Time: 1:00 p.m. EST|

Golf

Highlights of our Golf Scramble

Sponsored By

PureCare

 

503, 2022

Highlights: Charity Event

2022-03-05T17:47:44-05:00Time: 1:05 p.m. EST|

Highlights of the Charity Event

Sponsored By

King Koil

 

503, 2022

Keynote: Brittany Hodnak: Creating Superfans

2022-03-05T17:49:25-05:00Time: 1:15 p.m. EST|

Brittany Hodak

How would your business change if the number of qualified referrals you received doubled? How about if it quadrupled? What would it mean if — instead of just creating customers — you were creating engaged, loyal superfans? Garner actionable strategies for creating and automating experiences that convert customers into devoted superfans—repeat clients who will advocate for your product or service without you even having to ask.

Sponsored by Spring Air

503, 2022

Panel: Connecting online with consumers Habits

2022-03-05T17:50:44-05:00Time: 2:45 p.m. EST|

Digital bedding brands share ideas for building consumer conversations/connections online. Digital native bedding brands will discuss tactics for staying in touch with consumers online to nurture relationships and boost sales. 

503, 2022

Speaker: Craig McAndrews: Connecting Digitally: A playbook for modern sellers

2022-03-05T17:52:09-05:00Time: 3:30 p.m. EST|

Craig McAndrews

Buyers are less reliant than ever on sellers to solve their problems; the traditional selling approach has become a drag on business; digital tools change the selling approach for today’s sellers. Learn five steps to launching a digital selling strategy.

503, 2022

Cocktail Reception

2022-03-05T17:54:05-05:00Time: 6:30 p.m. EST|

Join us for networking and cocktails

Sponsored by

Sierra Sleep

503, 2022

Bedding Awards

2022-03-05T17:55:19-05:00Time: 7:30 p.m. EST|

Join us as we honor the 2022 Retail Giant Award winners and the Lifetime Bedding Achievement Award recipient.

Lifetime Bedding Achievement Award recipient: 

Retail Giants of Bedding: 

Sponsored by

Serta

503, 2022

Break: Day Three Morning Networking Session

2022-03-05T17:34:47-05:00Time: 10:15 a.m. EST|

Break

Networking Break: Please visit our sponsor booths at this time

503, 2022

Breakfast: DayThree

2022-03-05T17:56:14-05:00Time: 7:15 a.m. EST|

Breakfast

Join us for breakfast!

503, 2022

Welcome: Welcome and Day 3 Kick-off

2022-03-05T17:57:17-05:00Time: 8:15 a.m. EST|

Furniture Today Executive Editor Sheila Long O’Mara welcomes attendees to the third day of the 2022 Bedding Conference. 

503, 2022

Panel: Health, wellness and selling sleep Habits

2022-03-05T17:58:32-05:00Time: 8:30 a.m. EST|

Consumers have turned to sleep as one of the superpowers in maintaining a healthy lifestyle. This panel of manufacturers and retailers will dive into successful strategies for becoming a sleep expert that translates that knowledge into retail sales.

503, 2022

Speaker: Mike Magnuson: Winning with Reviews

2022-03-05T18:00:38-05:00Time: 9:15 a.m. EST| Mike Magnuson|

Online reviews have become a consumer’s guidepost when shopping for anything, but especially mattresses. Why have reviews become so for both sleep retailers and manufacturers?

Hear the challenges and opportunities of store reviews vs. product reviews and learn best practices for how to generate, respond to and how retailers and manufacturers can cooperate on reviews.

503, 2022

Speaker: Dennis Whitener: Create dynamic shopping environments

2022-03-05T18:02:01-05:00Time: 10:30 a.m. EST| Dennis Whitener|

 

Connecting with consumers through well-merchandise, well-designed showrooms can elevate a store’s experience. What makes a retail experience that keeps consumers coming back for more and telling their friends about it?

503, 2022

Conference Wrap-up

2022-03-05T18:02:49-05:00Time: 11:30 a.m. EST|

Furniture Today Executive Editor Sheila Long O’Mara shares her final thoughts on the 2022 Bedding Conference.

Go to Top